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The DEMETRIUS haircutting technique is a next-generation method of performing super accurate and graphic haircuts with fast and 100% predictable result. A haircut is performed in divided blocks, and thus saves the shape for up to 3 months and is easy in styling. The technique makes a stylist exclusive for their clients.

The DEMETRIUS School’s students have super task - not only to master a unique haircutting technique, but also to break out of mental slavery and become free! DEMETRIUS stylists believe that a hairdresser is not a servant but a leader and educator for their clients.

Dmitry Vasheshnikov is the main ideologist of the beauty industry in Russia
- Founder of the DEMETRIUS Conceptual Haircut School
-Author of bestsellers for people in the beauty industry
- Winner of hairdressing competitions
- Speaker of congresses and forums
- The Father of the Beauty Industry in Russia